TrueTrack

TrueTrack is a leading financial analysis platform for high-performing powersports dealerships. They aim to help dealership owners and managers (who are traditionally powersports enthusiasts themselves) realize the full benefits of their business. From company naming to a full brand identity, I worked with this ambitious tech startup to position them for explosive growth.

Works Performed: Brand Strategy, Company Naming, Visual Identity, Apparel, Print Design